Good Strategy/Bad Strategy: The Difference and Why It Matters

Category: Books
SKU: MST03548
Seller: Manuscript

Tk 349
Tk 499
Tk 499
30% OFF


Developing and implementing a strategy is the central task of a leader, whether the CEO at a Fortune 100 company, an entrepreneur, a church pastor, the head of a school, or a government official. Richard Rumelt shows that there has been a growing and unfortunate tendency to equate Mom-and-apple-pie values, fluffy packages of buzzwords, motivational slogans, and financial goals with “strategy.” He debunks these elements of “bad strategy” and awakens an understanding of the power of a “good strategy.”




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