Positioning: The Battle for Your Mind by Jack Trout & Philip Kotler

Name: Positioning: The Battle for Your Mind by Jack Trout & Philip Kotler
SKU: MST03590
Price: 499 BDT
Availability: InStock

Category: Books

SKU: MST03590

Seller: Manuscript

Tk 349

Tk 499

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About Book :

Positioning also shows you how to:

Use leading ad agency techniques to capture the biggest market share and become a household name
Build your strategy around your competition's weaknesses
Reposition a strong competitor and create a weak spot
Use your present position to its best advantage
Choose the best name for your product
Determine when-and why-less is more
Analyze recent trends that affect your positioning.